Casablanca – Launched on September 1, 2024, Loger.ma has emerged as Morocco’s first homegrown platform for booking hotels and vacation rentals, offering services for short stays of up to 30 days. Positioned as a reliable alternative to international giants like Booking and Airbnb, Loger.ma aims to provide a seamless and accessible booking experience tailored to the needs of Moroccan users and property owners alike.
A local solution with global reach
Available in five languages, Loger.ma enables users to book stays both within Morocco and internationally. The platform’s key feature allows Moroccan users to make bookings using local bank cards without dipping into their foreign currency allowances, a significant advantage for travelers. For international users, the platform offers the convenience of payment with globally accepted cards.
“Loger.ma is designed to cater to the unique needs of Moroccan travelers while maintaining competitive standards for international users,” says Saloua Arouch, the platform’s founder and CEO.
Benefits for property owners
The platform also offers distinct advantages for property owners, including a reduced commission rate of 15%, payable in Moroccan dirhams. This feature makes Loger.ma particularly appealing to Moroccan hoteliers and landlords of apartments, riads, and villas. Monthly rental income is transferred directly to the property owner’s Moroccan bank account upon the guest’s arrival, ensuring a transparent and efficient process.
Cutting-edge features
Loger.ma incorporates advanced technology to enhance user experience and operational reliability. Key features include:
- Automated payment system: Integrated with Morocco’s Interbank Monetary Center (CMI), ensuring secure transactions and prompt refunds in case of cancellations within the stipulated timeframe.
- Calendar synchronization: Automatic synchronization with other major platforms like Airbnb, Booking, and Expedia to prevent double bookings.
- Fraud prevention: A dedicated team based in Casablanca meticulously verifies all property and owner documents, requiring proof such as property certificates, utility bills, and ID cards to ensure the authenticity of listings.
Expanding services
Beyond accommodation bookings, Loger.ma is ambitiously expanding its offerings to include:
- Property management services for apartments and villas.
- Car rental services.
- Restaurant table reservations for individuals and corporate clients.
The platform also features a mobile application available on the Play Store and Apple Store, making it even more accessible to users on the go.
Supporting Morocco’s tourism and economy
Loger.ma aligns with Morocco’s broader goals of bolstering its tourism sector and encouraging the inflow of foreign currency. By enabling bookings in dirhams and supporting Moroccan property owners, the platform not only facilitates domestic travel but also attracts international visitors and investors.
“Our mission is to make travel simple and affordable for Moroccans while boosting the local economy by importing foreign currency,” Arouch explains.
Looking ahead
With a team of eight based in Casablanca and plans to establish a multilingual call center, Loger.ma is poised for significant growth. Its innovative approach, local focus, and user-centric features position it as a strong competitor in the global accommodation booking market. For Moroccan travelers and property owners, Loger.ma represents a new era of convenience, security, and economic opportunity.
