Casablanca – Morocco’s automotive industry has continued its upward trajectory, with a notable 12% increase in car production in 2024, reaching nearly half a million vehicles. This growth comes despite a broader decline in production within the Middle East and North Africa (MENA) region, where total car production rose by only 0.4%. The increase in Morocco’s output highlights the country’s growing prominence as a key player in the global automotive market.
The rise in vehicle production in Morocco is attributed to several strategic factors, including a skilled and competitive workforce, attractive tax incentives, and a state-of-the-art logistical infrastructure. These advantages are drawing increasing investment from international automotive giants such as Renault and Stellantis, which have significantly expanded their operations in the Kingdom.
The development of Tanger Med port, which serves as a major logistics and export hub for the automotive sector, plays a crucial role in Morocco’s success. With a capacity to export 500,000 vehicles per year, the port has become a key asset for the country, strengthening its competitiveness on the global stage. The decision by Maersk, the Danish shipping giant, to relocate its strategic stopover to Tanger Med further underscores Morocco’s growing importance in global automotive supply chains.
In 2024, the European Union (EU) saw a 6% decline in car production, while Morocco’s production figures stand in stark contrast, reflecting the country’s resilience and strategic focus on the automotive sector. Germany remains the EU’s largest car producer, but Morocco’s growth shows its increasing share in the global market.
The data from the European Automobile Manufacturers Association (ACEA) also highlights the global trends affecting the automotive industry. While global car production reached 75.5 million units in 2024, with a 2% increase in worldwide sales, Morocco’s consistent growth positions it as a strong competitor in the global automotive industry.
As Morocco looks to further expand its automotive production, the country’s efforts to enhance its infrastructure and attract foreign investment are expected to continue driving its growth in the coming years. The combination of strategic advantages, such as competitive manufacturing costs, modern logistics, and increasing global demand, positions Morocco as a rising leader in the automotive sector.