Casablanca – The Moroccan government is moving forward with the creation of a dedicated digital platform aimed at facilitating and expanding investment by Moroccans living abroad, in a bid to better channel diaspora capital, expertise, and entrepreneurship into national development.

Led by the Ministry of Investment, Convergence, and Evaluation of Public Policies, the initiative is part of a broader strategy to strengthen the role of Moroccans worldwide in economic and social development. The platform, which will be known as “MDM Invest” or “Jalia Invest,” is designed to serve as a centralized, intelligent, and multilingual gateway for diaspora investors seeking opportunities in Morocco.

Authorities have already launched an international tender to design, develop, and operationalize the platform, signaling a shift from policy intent to implementation. The project goes beyond administrative digitalization and aims to transform how diaspora investment is supported, guided, and integrated into the national economy.

A strategic response to untapped investment potential

Moroccans living abroad play a critical role in the country’s economy through remittances, which are one of Morocco’s main sources of foreign currency. According to official data, remittance inflows reached a record level of approximately $12.27 billion in 2024, marking an annual increase of more than 3 percent and continuing a multi-year upward trend.

These transfers contribute significantly to foreign exchange reserves, household income, and macroeconomic stability, particularly during periods of global uncertainty. However, despite their scale, only a limited share of these funds is currently directed toward productive investment. Estimates suggest that less than 10 percent of remittances are converted into sustainable economic projects, with the majority allocated to consumption or savings.

This imbalance has highlighted a structural challenge: while the diaspora demonstrates strong financial engagement with the home country, institutional, administrative, and informational barriers continue to limit its investment participation. The new digital platform is intended to address these constraints by creating a streamlined, user-friendly environment that supports investment decision-making from abroad.

A centralized and intelligent investment gateway

MDM Invest is being designed as a one-stop digital hub that consolidates all information relevant to investing in Morocco. It will provide access to regional and sectoral investment opportunities, explain available incentive schemes, clarify regulatory and tax frameworks, and guide users through administrative procedures.

The platform will also present information on Morocco’s investment charter, business climate, high-potential sectors, national development priorities, and upcoming economic events. Its goal is to serve not only as an information portal but also as a practical operational tool for project development and follow-up.

To enhance usability and responsiveness, the platform will integrate artificial intelligence–based tools, including a conversational assistant trained on a comprehensive investment knowledge base. This chatbot will be capable of answering frequently asked questions, guiding users toward relevant content, and supporting them throughout their investment journey.

In addition, the platform will include a structured “bank of investment projects,” allowing users to search and filter projects by region, sector, investment size, and project type. Each project will be presented through detailed, downloadable profiles to facilitate evaluation and engagement.

Interactive tools and personalized support

Beyond information delivery, the platform aims to provide personalized support tailored to investor profiles and needs. Advanced data analytics and AI-based orientation tools will help guide users toward suitable opportunities and relevant public or private support mechanisms.

An interactive map of investment-support infrastructure will also be integrated, enabling users to visualize industrial zones, business parks, logistics hubs, and public or private support institutions across Morocco’s regions.

The digital space is being designed as secure, specialized, and interactive, incorporating features for feedback collection, audience analysis, and the sharing of investor experiences and testimonials. This approach reflects an emphasis on continuous improvement, user engagement, and trust-building.

Supporting national development and regional investment

The government views the platform as a strategic instrument for strengthening regional development and private sector growth. By improving access to investment information and support, authorities aim to encourage diaspora investors to diversify their engagement beyond traditional sectors and regions.

The platform is also expected to contribute to job creation, innovation, and value-added production by facilitating investment in emerging sectors such as agribusiness, renewable energy, digital services, manufacturing, and tourism.

Officials emphasize that the initiative aligns with a broader national vision that recognizes Moroccans abroad as key development partners rather than solely as remittance senders. The objective is to transform financial transfers into productive capital and long-term economic impact.

A digital strategy anchored in outreach and communication

To support the platform’s adoption, the government plans to deploy a digital communication and marketing strategy focused on user experience, visibility, and engagement across diaspora communities. This will include multilingual content adapted to host-country contexts and targeted outreach through digital channels.

The platform’s development reflects a wider national effort to modernize public services, strengthen digital governance, and integrate technology into economic policy implementation. It also reinforces Morocco’s commitment to leveraging digital tools to improve investment climate transparency, efficiency, and accessibility.

Toward a new model of diaspora engagement

While remittance flows have already positioned the diaspora as a central pillar of Morocco’s economic stability, authorities now aim to deepen this relationship by fostering productive investment and entrepreneurial collaboration. The success of the platform will depend on effective coordination between public institutions, financial actors, regional authorities, and diaspora networks.

As Morocco advances toward the operational launch of MDM Invest, the initiative is expected to play a pivotal role in reshaping diaspora engagement, enhancing private investment, and supporting inclusive and sustainable economic growth.

If successfully implemented, the platform could mark a significant shift in how Morocco mobilizes its global community—transforming financial solidarity into structured investment partnerships and long-term development outcomes.