Casablanca – In a bold move that reshapes Morocco’s online shopping scene, LG Electronics Morocco has announced the launch of its official online store, offering Moroccans a seamless and innovative way to shop for their favorite LG products. The store, now accessible at LG.com/ma, promises to redefine how customers across the country interact with technology.
Tony Baek, President of LG Electronics Morocco, described the new platform as more than just another e-commerce site. “This is a major milestone for us and for Moroccan consumers. Our online store is not a typical sales platform—it is a transformative digital experience that brings LG’s innovation closer to every Moroccan household,” said Baek.
The launch places LG Morocco among the top African branches to introduce a dedicated online store, further solidifying its status as a technological leader. By focusing on evolving consumer needs, LG is demonstrating its commitment to making state-of-the-art technology accessible and easy to experience for everyone.
The online store showcases LG’s most popular products, including stunning OLED and QNED televisions designed to elevate viewing experiences, as well as cutting-edge household appliances that blend style with functionality to simplify daily tasks. Eco-conscious shoppers will be delighted by LG’s energy-efficient air conditioning solutions, which highlight the company’s efforts to promote sustainable living.
“This online store represents a gateway to the future of e-commerce in Morocco,” Baek continued. “It merges LG’s pioneering technology with the dynamic energy of Moroccan consumers. Every click, every purchase brings you closer to experiencing the ‘Life’s Good’ philosophy that is at the heart of everything we do.”
From the latest display technologies to innovative home solutions, the platform provides customers with a digital shopping journey that goes beyond traditional e-commerce. “We are not just selling products; we are creating meaningful experiences that resonate deeply with Moroccan culture and aspirations,” Baek added.
The launch of the online store also reaffirms LG Morocco’s dedication to delivering quality, innovation, and customer satisfaction. For LG, the store is not merely a sales outlet; it symbolizes a commitment to improving lives through technology that is both innovative and user-friendly.
“This is only the beginning,” Baek concluded. “We are redefining what e-commerce means for Morocco, offering a new way for consumers to engage with technology. Each click is a step towards a brighter, more connected future. Welcome to the next chapter of online shopping in Morocco with LG.”
The new LG Electronics online store is already live, inviting tech enthusiasts, home improvement seekers, and sustainability advocates to explore a wide range of products. With this launch, LG is positioning itself at the forefront of Morocco’s digital transformation, making it easier than ever for customers to bring innovation home.
